Making Movement Irresistible (MMI) maximises on successful arts, arts for health, physical activity, and public health and wellbeing research from Cardiff Metropolitan University’s Centre for Applied Research in Inclusive Arts and Design (CARIAD), the Centre for Health, Activity and Wellbeing Research (CAWR), plus external academic partners from Creative Computing, University of the Arts, London and Oslo School of Architecture and Design. This team has amassed a wealth of experience in developing playful computer vision technology applications and designing exercise, haptic and creative movement interventions that improve health and wellbeing across generations and ability levels. We have collaborated with some of the most marginalised groups in society and witnessed the growth in self efficacy that combinations of technology and human -to -human interaction can offer.
